Marketing and Finance - The point!
Develop a lucrative and innovative business by combining your marketing and financial strategy.
Marketing strategy
For the success and sustainability of your project
Building a strong brand through marketing
A good marketing strategy guarantees the durability and success of a project. It builds an engaging brand image by further strengthening the company's marketing skills. Relevant marketing communication is based on improved visual content, outstanding branding, offers, services and products that meet the expectations of personas. First party data is used to the fullest for better returns.
Site optimisation
Optimising visual elements and content on site to create better interactions with your audience.
- Optimised content & menus
- Smooth & secure navigation
- Interactive pages & websites
Branding & design
Designing a unique brand image, engaging visual elements according to its values and objectives.
- Creative graphic design
- Remarkable visual identity
- Customised graphic charter
Creation of personas
The creation of personas for one's business in order to identify the profiles that the company should primarily target and the real needs of its customers.
- Identification of problems
- Design of a typical model
- Definition of needs and expectations
Affiliate marketing
A partnership for mutual success
Affiliate marketing offers a win-win partnership. Thanks to the strategic advice of platforms dedicated to supporting brands and entrepreneurs such as clearorg.eu, you can easily get your project off the ground and make it profitable. Your new business partner ensures that your project is launched in accordance with current regulations and legislation.
Financial strategy
Contribution of finances to the marketing strategy
Growth objectives
Identification of growth objectives, short, medium and long term financial projections.
Finance strategy
Setting up a relevant finance strategy to control inputs & outputs.
Appropriate expenditure
Analysis of profit and loss accounts to identify appropriate expenses, ensure follow up.
Profitable products
Identifying products that are truly profitable for your business, improving sales.
Profitable customers
Targeting profitable customers for your business activities for better results.
Marketing & Finance
Collaboration between marketing and finance is essential for growth
Marketing and finance come together to boost a company's growth and better meet its business objectives. Their alliance contributes to better results in the long term by considering both the marketing and financial challenges of the brand. These two pillars of a relevant and effective digital strategy allow the company to propose offers that match the budget of its personas and to adopt the best approach to apprehend them.
Influencer campaigns
Boost your marketing efforts with influencer partnerships
The content marketing boom
Influencer campaigns quickly increase brand visibility through win-win partnershipsfor businesses and self-employed people. They strengthen their marketing efforts.
A good content marketing and SEO strategy accelerates the impact of your digital marketing with ease. This influence strategy relies on the power of relevant search engine and optimised content to increase visibility. SEO marketing techniques are inspired by current trends and the strengths of the competition to strengthen your marketing strategies: participatory marketing, product marketing, social marketing….